The world of Communications Platform-as-a-Service (CPaaS) is an ever-evolving landscape, teeming with innovation, and serves as the platform for helping businesses and customers connect, converse, and ultimately build relationships. As a key player in this space, we are excited to share some news with you.
Our parent company, Sinch, has been recognized as a ‘Leader’ in the IDC MarketScape: Worldwide CPaaS 2023 Vendor Assessment. IDC is one of the most respected technology market research firms known for its robust methodologies and precise insights that steer businesses, no matter their size, in their IT decision-making.
What is CPaaS?
It’s a set of tools that makes it easier for businesses to talk to their customers digitally. It ensures your messages reach your customers, no matter what across diverse channels be it voice, SMS, email, or social messaging apps like WhatsApp and Facebook Messenger.
Why is this important?
Whether you are a startup seeking a simple API solution or a multinational company looking for global coverage, Sinch has you covered. Its robust portfolio — spanning basic communications APIs, low-no-code, and SaaS solutions — is designed to cater to businesses of all sizes and across sectors.
The benefits of aligning with a leader in the CPaaS space extend beyond mere access to innovative technology. It’s about having a reliable, stable partner who understands your business, keeps pace with digital evolution, and ensures you are always connected with your customers, regardless of where they are or which channel they prefer.
Discover how to elevate customer engagement
With Sinch being named as a leader in the IDC MarketScape for CPaaS, the opportunities for enhancing your customer communications have never been more exciting. We invite you to learn more about how this achievement can elevate your customer engagement strategy.