{"id":42866,"date":"2022-02-09T08:27:00","date_gmt":"2022-02-08T22:27:00","guid":{"rendered":"https:\/\/onesaas.local\/blog\/examples-of-automated-text-messages\/"},"modified":"2024-03-27T19:51:54","modified_gmt":"2024-03-27T19:51:54","slug":"examples-of-automated-text-messages","status":"publish","type":"blog","link":"https:\/\/messagemedia.com\/nz\/blog\/examples-of-automated-text-messages\/","title":{"rendered":"Examples of automated text messages (and how they work)."},"content":{"rendered":"\n<p><sub>Last updated December 2023<\/sub><\/p>\n\n\n\n<p>Automatically sending SMS messages can save you hours spent on manual tasks, will improve customer experience, and keep your tone of voice consistent. Rather than initiating and replying to text messages one at a time or relying on generic mass texts, simplify common tasks with smart messaging. <\/p>\n\n\n\n<p>Connecting with your audience and solving problems can be automated with a few thoughtful clicks. Both parties win when it comes to SMS automation, too. So, rather than play phone tag or wait for an email that sits idly in an inbox, automate a 2-way conversation for maximum efficiency.<\/p>\n\n\n\n<p>While the concept of configuring automation may seem daunting, you can implement complex messaging simply; it\u2019s simply thinking, \u2018<em>if this, then that<\/em>\u2019. Think about what you want to achieve with your automation, as well as common conversation streams, and logic will prevail. <\/p>\n\n\n\n<p>We\u2019ll break down how it works, share some automated text message examples, and give you some best practice tips.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How do automated text messages work?<\/h2>\n\n\n\n<p>SMS automation refers to text messages being automatically triggered based on conditions (or \u2018rules\u2019) that have been set up in advance. <\/p>\n\n\n\n<p>These conditions can be set up to be as simple or as complex as you like. From basic \u2018yes\u2019 or \u2018no\u2019 questions to niche scenarios, they are easy to set up. And, once they are launched, you can set and forget them or update them as your needs change.<\/p>\n\n\n\n<p>To start with, choose up to four different conditions that relate to the SMS you receive.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-background\" style=\"background-color:#f8f8f8\">1. Message type is <code>[custom field]<\/code><br>2. Message content [does not contain\/contains] [any\/all] of the following keywords <code>[custom field]<\/code><br>3. Date and time received is [between date &amp; time\/before\/after] <code>[custom field]<\/code><br>4. Receiving number is <code>[custom field]<\/code><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>And, based on these, you can then perform any of the following actions.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Send reply SMS<\/li>\n\n\n\n<li>Add to group<\/li>\n\n\n\n<li>Remove from group<\/li>\n\n\n\n<li>Forward to mobile<\/li>\n\n\n\n<li>Forward to email<\/li>\n\n\n\n<li>Unsubscribe<\/li>\n\n\n\n<li>Forward to URL<\/li>\n<\/ul>\n\n\n\n<p>For context, let\u2019s explore ways to put this feature into practice.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5 scenarios and examples of automated workflows.<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"opt-in-sms-campaigns\">1. Text-in competitions.<\/h3>\n\n\n\n<p>For entertaining and easy campaigns, host a text-in competition wherein participants text in their entries. This is a great way to <a href=\"https:\/\/messagemedia.com\/nz\/blog\/customer-numbers-sms-marketing\/\">collect customer mobile numbers<\/a>, so long as they opt in to receive further communication from you.<\/p>\n\n\n\n<p>We\u2019ve seen this done well on radio programs that have a dedicated mobile number. For example, \u201cWe\u2019ll play you a song clip backwards. Text in who you think the artist is by midnight for your chance to win.\u201d<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Message content [contains any of the following keywords] [Britney Spears]<\/li>\n\n\n\n<li>Action [Send Reply SMS]<\/li>\n\n\n\n<li>Message [Correct! You\u2019re now in the pool to win. We\u2019ll announce the winner on Friday. Good luck!]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"513\" height=\"444\" src=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-3.jpg\" alt=\"Example of SMS competition\" class=\"wp-image-11385\" srcset=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-3.jpg 513w, https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-3-300x260.jpg 300w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/><\/figure>\n<\/div>\n\n\n<p>Add a time-based rule to exclude those who have entered too late.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Date and time received is [after] [12\/12 11:59pm]<\/li>\n\n\n\n<li>Action [Send Reply SMS]<\/li>\n\n\n\n<li>Message [Sorry! Entries closed at midnight. Stay tuned for our next competition.]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image is-resized\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"513\" height=\"444\" src=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-4.jpg\" alt=\"Example of SMS competition\" class=\"wp-image-11384\" srcset=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-4.jpg 513w, https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-4-300x260.jpg 300w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Your third action could be to add them to a group, so you won\u2019t need to sift through entrants later.<\/p>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Message content [contains any of the following keywords] [Britney Spears]<\/li>\n\n\n\n<li>Date and time received is [before] [11:59pm]<\/li>\n\n\n\n<li>Action [Add to Group]<\/li>\n\n\n\n<li>Group [Pool to win]<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Hosting SMS competitions are a great way to grow your contact list. You can also then segment them into groups for future marketing efforts. Don\u2019t forget to include an opt out message \u2013 brush up on <a href=\"https:\/\/messagemedia.com\/nz\/blog\/sms-opt-in-out-rules\/\">opt out rules<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. SMS for delivery and pick-up options.<\/h3>\n\n\n\n<p>With the growth of online shopping, take-away and click-and-collect in our society, we are often eagerly awaiting an update on one order or another. SMS can be used to proactively let people know when to expect their delivery or when it\u2019s ready to pick up.<\/p>\n\n\n\n<p>Send texts with timeframe options for deliveries that require the homeowner to be present.<\/p>\n\n\n\n<p>For example, &#8220;Hey Nate, Great news! Your new sofa is ready to leave our warehouse. All we need to do is settle on a time and date that would suit you. Please reply using only the number (1-3) you\u2019d prefer.&#8221;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Message content [contains any of the following keywords] [1]<\/li>\n\n\n\n<li>Action [Send Reply SMS]<\/li>\n\n\n\n<li>Message [No worries! We\u2019ll see you later on today.]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Note that you can easily <a href=\"https:\/\/messagemedia.com\/nz\/blog\/how-to-send-customised-sms\/\">customise your messages<\/a> by using merge tags, similar to mail merge. Add first names, addresses, times and dates by uploading a spreadsheet and matching columns within our portal.<\/p>\n\n\n\n<p>These automations will make it easier for delivery drivers to plan out their workload, as well as keep expectant customers informed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Reminders, confirmations and updates.<\/h3>\n\n\n\n<p>To keep your contact list up to date and to get the quickest replies, relying on SMS is your best bet. After all, 82% of consumers keep their SMS notifications switched on and 90% of texts are read within 90 seconds.<\/p>\n\n\n\n<p>For instance, real estate agents often use automated SMS to stay in touch with their prospects, sellers and renters. Agents spend 60% of their time on the field, and gone are the days of people searching for properties in the newspaper. Now, they can be just a text message away.<\/p>\n\n\n\n<p>When prospects opt-in to receive text messages about property listing updates, automatically follow up on enquiries.&nbsp;<\/p>\n\n\n\n<p><strong>For example<\/strong>, \u201cHey Jayden. Here are the top 3 listings for 2-bedroom units in your area. Reply with Property1, Property2 or Property3 to set up a viewing or STOP to unsubscribe.\u201d<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Message content [contains any of the following keywords] [1, PROPERTY1]<\/li>\n\n\n\n<li>Action [Send Reply SMS]<\/li>\n\n\n\n<li>Message [Thanks for enquiring about 5 Violet Street. Schedule your viewing appointment today: #ShortUrl#]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">4. Customer support surveys and solicited reviews.<\/h3>\n\n\n\n<p>For many businesses, getting positive feedback from customers, patrons and clients make a huge difference. Be proactive by setting up automated surveys to stay on top of customers\u2019 opinions.<\/p>\n\n\n\n<p>For example, shine the spotlight on your happy customers and acknowledge those who are unsatisfied.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Message content [contains any of the following keywords] [4, 5]<\/li>\n\n\n\n<li>Action [Send Reply SMS]<\/li>\n\n\n\n<li>Message [Thanks for your feedback. It means a lot to us! If you have a minute, we\u2019d appreciate you leaving a review on our Google My Business profile, too. #ShorUrl#.]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"513\" height=\"444\" src=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-2.jpg\" alt=\"Example of SMS feedback survey\" class=\"wp-image-11397\" srcset=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-2.jpg 513w, https:\/\/messagemedia.com\/wp-content\/uploads\/2020\/10\/Examples-of-Automated-SMS-phone-2-300x260.jpg 300w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Split your automated replies based on the score they text back. Offer a discount code to encourage customers to give you a second chance and to let them know you care.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Message content [contains any of the following keywords] [1, 2, 3]<\/li>\n\n\n\n<li>Action 1 [Send Reply SMS]<\/li>\n\n\n\n<li>Message [We\u2019re sorry to hear your experience was less than perfect. Here&#8217;s a discount code for 20% off your next purchase: REVIEW20]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>You could also add a third action and move your contacts into a group based on their replies.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Action 2 [Move to Group]<\/li>\n\n\n\n<li>Group [Low Net Promoter Score\/High Net Promoter Score]<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">5. After-hours and out-of-office automations.<\/h3>\n\n\n\n<p>If you\u2019re on the go or are unavailable after-hours, don\u2019t leave your customers waiting. Let them know you will get back to them when you can. Include your opening hours for effective and effortless customer service.<\/p>\n\n\n\n<p>For example, you may be a pet groomer who has gone home for the day.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"background-color:#f8f8f8\" class=\"has-background wp-block-list\">\n<li>Date and time received is [between time range every day] [5 pm &#8211; 8:50 am]<\/li>\n\n\n\n<li>Action [Send Reply SMS]<\/li>\n\n\n\n<li>Message [Hey there. I\u2019ve gone home to tend to my own furry friend for the evening. I\u2019ll be back at 9 am tomorrow, and will get back to you then. Talk soon!]<\/li>\n<\/ul>\n\n\n\r\n  <div class=\"cta  bg-light rounded my-4\">\r\n    <div class=\"row justify-content-center align-items-center\">\r\n      <div class=\"col-md-6\">\r\n        <div>\r\n          <h2 class=\"mb-4\">\r\n            Take your inbox with you on the mobile app.          <\/h2>\r\n\r\n          <p class=\"mb-4\"><\/p>\r\n\r\n                      <div class=\"btn-group mb-0\">\r\n              <a href=\"https:\/\/apps.apple.com\/us\/app\/sinch-messagemedia\/id6447953220\" target=\"blank\" class=\"btn btn-secondary btn-sm mb-3 me-3 \" >Get Iphone app<\/a><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.messagemedia.app\" target=\"blank\" class=\"btn btn-outline-secondary btn-sm mb-3 \"  >Get Android app<\/a>            <\/div>\r\n                  <\/div>\r\n      <\/div>\r\n      \r\n        <div class=\"col-md-6 text-center\">\r\n            <img decoding=\"async\" class=\"img-fluid\" width=\"700\" height=\"688\" src=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2024\/02\/Mobile-App-LP-Hero_large.png\" alt=\"Image for Take your inbox with you on the mobile app.\">\r\n        <\/div>\r\n          <\/div>\r\n  <\/div>\r\n\r\n  <style>\r\n    \/* todo move this to cta scss *\/\r\n    .longform-content .cta {\r\n      padding: 3rem !important;\r\n      background-color: rgb(235, 238, 240) !important; \/* bg light *\/\r\n      border-radius: 1rem !important; \/* rounded 3 *\/\r\n      margin: 1.5rem 0; \/*my-4*\/ \r\n    }\r\n  <\/style>\r\n\r\n\n\n\n<h2 class=\"wp-block-heading\">Keep this in mind.<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Create VIP opt-in lists for your engaged customers. Sort contacts into as many groups as you like to narrow down your audience.<\/li>\n\n\n\n<li>Configure your opt-out message. Suit it to your company language; this can be \u2018STOP\u2019, \u2018Unsubscribe\u2019, or \u2018See you later\u2019. This automation will apply across your whole account.<\/li>\n\n\n\n<li>Keep <a href=\"https:\/\/messagemedia.com\/nz\/blog\/business-texting-etiquette\/\">texting etiquette and social sending<\/a> in mind. Consider scheduling messages to be sent at appropriate times or set up auto-reply windows.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\r\n  <div class=\"cta  bg-light rounded my-4\">\r\n    <div class=\"row justify-content-center align-items-center\">\r\n      <div class=\"col-md-6\">\r\n        <div>\r\n          <h2 class=\"mb-4\">\r\n            Want to give automated SMS a spin?          <\/h2>\r\n\r\n          <p class=\"mb-4\"><\/p>\r\n\r\n                      <div class=\"btn-group mb-0\">\r\n              <a href=\"https:\/\/messagemedia.com\/nz\/contact\/\"  class=\"btn btn-secondary btn-sm mb-3  \" >Contact us<\/a>            <\/div>\r\n                  <\/div>\r\n      <\/div>\r\n      \r\n        <div class=\"col-md-6 text-center\">\r\n            <img decoding=\"async\" class=\"img-fluid\" width=\"640\" height=\"535\" src=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2024\/02\/Signup.webp\" alt=\"Image for Want to give automated SMS a spin?\">\r\n        <\/div>\r\n          <\/div>\r\n  <\/div>\r\n\r\n  <style>\r\n    \/* todo move this to cta scss *\/\r\n    .longform-content .cta {\r\n      padding: 3rem !important;\r\n      background-color: rgb(235, 238, 240) !important; \/* bg light *\/\r\n      border-radius: 1rem !important; \/* rounded 3 *\/\r\n      margin: 1.5rem 0; \/*my-4*\/ \r\n    }\r\n  <\/style>\r\n\r\n","protected":false},"author":2,"featured_media":39033,"menu_order":83,"template":"","meta":{"_acf_changed":true,"popular":false,"coming_soon":false,"link":"","footnotes":""},"blog_category":[141],"class_list":["post-42866","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_category-templates-examples-nz"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Examples of Automated Text Messages | Sinch MessageMedia New Zealand<\/title>\n<meta name=\"description\" content=\"Save time, improve customer experience, and stay consistent with SMS. See examples of automated text messages and how they work here. New Zealand\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/messagemedia.com\/nz\/blog\/examples-of-automated-text-messages\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Examples of Automated Text Messages | Sinch MessageMedia\" \/>\n<meta property=\"og:description\" content=\"Save time, improve customer experience, and stay consistent with SMS. 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