{"id":47160,"date":"2026-01-29T16:01:52","date_gmt":"2026-01-29T16:01:52","guid":{"rendered":"https:\/\/messagemedia.com\/?post_type=case-studies&#038;p=47160"},"modified":"2026-01-29T20:06:10","modified_gmt":"2026-01-29T20:06:10","slug":"constant-supply","status":"publish","type":"case-studies","link":"https:\/\/messagemedia.com\/au\/case-studies\/constant-supply\/","title":{"rendered":"Constant Supply"},"content":{"rendered":"\r\n  <section class=\"header-block py-4 py-lg-7 bg-primary \">\r\n    <div class=\"container bg-primary\">\r\n      <div class=\"row align-items-center \">\r\n\r\n        <div class=\"col-md-6 \">\r\n\r\n          \r\n          \r\n                      <h1 class=\"mb-lg-4 p-0\">SMS automation helps Constant Supply cut through the noise<\/h1>\r\n          \r\n          \r\n          \r\n          \r\n        <\/div>\r\n\r\n        \r\n          <link rel=\"preload\" as=\"image\" href=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2026\/01\/custom-apparel-store-scaled.jpg\">\r\n\r\n          <div class=\"col-md-6 text-center\">\r\n                          <img decoding=\"async\" fetchpriority=\"high\"  width=\"1280\" height=\"853\" class=\"skip-lazy img-fluid \" src=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2026\/01\/custom-apparel-store-scaled.jpg\" alt=\"Image for SMS automation helps Constant Supply cut through the noise\">\r\n                      <\/div>\r\n\r\n        \r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n    \n\n\n<p>For printing company Constant Supply, MessageMedia SMS is a crucial tool for connection and customer engagement, helping them manage multiple brands and high-speed orders.<\/p>\n\n\n\n<p>Queensland-based Constant Supply is a complicated business, providing print-on-demand services direct to consumers and supplying branded products for business clients. With multiple online brands and a wide range of services, they needed a quick, reliable way to communicate with all their customers.<\/p>\n\n\n\n<p>The answer: MessageMedia SMS services. Thanks to SMS automation, the Constant Supply team can make direct contact with customers, share product news or order updates, and cut through the noise to make real connections.<\/p>\n\n\n\n<p>\u201cIn a world where it\u2019s so noisy and there\u2019s so much competition, you really want to have that clear communication and strong messaging.\u201d Adam Blackburn, Director, Constant Supply.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"How Constant Supply uses SMS to simplify customer communications\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/sr0JirIgHzs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Supporting direct service with direct messaging<\/h2>\n\n\n\n<p>Constant Supply\u2019s ethos is based on speed and flexibility. The team is proud of their ability to keep up with market changes, pivot quickly, and deliver the products and services customers want. A company that cuts out the middleman to deal directly with their customers is also all about clear communication and building strong relationships with customers. This meant, when Adam went looking for a comms solution, he wanted something equally quick, flexible and direct.<\/p>\n\n\n\n<p>Enter MessageMedia. After struggling with a more manual platform, Constant Supply switched to MessageMedia, using the platform to manage the majority of their comms.<\/p>\n\n\n\n<p>\u201cWe use MessageMedia for our messaging to our direct customers. We have multiple online brands, and one of the key parts around that is connecting to those customers through messaging,\u201d says Adam.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">From day-to-day communication to marketing activations<\/h2>\n\n\n\n<p>For Constant Supply, the switch to MessageMedia has boosted efficiency and given them new ways to connect with customers.<\/p>\n\n\n\n<p>\u201cObviously, email is great, but being able to message people directly is such an easier way of communicating with those customers,\u201d says Adam.<\/p>\n\n\n\n<p>They\u2019re now using SMS automation to get messages straight to their customers, from order confirmations and shipping updates to product news and marketing campaigns. That aligns with their quick turnaround times and personalised service \u2013 for example, they can send an SMS to let a business customer know that their order is going into production, or to ask a one-off customer for feedback.<\/p>\n\n\n\n<p>The team also uses MessageMedia for marketing campaigns and live activations. At a recent Retail Fest event, they used the platform to manage a live T-shirt giveaway, with SMS to share QR codes, which the customer could then use to upload a piece of art for printing. They sent a final SMS when the print job was ready, making life easier for the customers. For Adam, it was a perfect example of the simplicity of the MessageMedia platform.<\/p>\n\n\n\n<p>\u201cThe customers are loving the fact that they don\u2019t have to stand around and wait in line,\u201d he explains.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What\u2019s next for Constant Supply?<\/h2>\n\n\n\n<p>Next on the list for Constant Supply is rich text messaging. Adam and his team are excited about the potential of features like in-text links, images and video, and plan to implement rich messaging by the end of the year. Adam hopes that it will be a way to boost conversions, and it\u2019s another example of how MessageMedia aligns with Constant Supply\u2019s customer-focused, results-driven approach.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Using the platform and being able to deal directly with people, that\u2019s super powerful for us, and it works really, really well.<\/p>\n<cite>Adam Blackburn, Director, Constant Supply<\/cite><\/blockquote>\n","protected":false},"author":30,"featured_media":47505,"menu_order":0,"template":"single-updated-case-studies.php","meta":{"_acf_changed":false,"popular":false,"coming_soon":false,"link":"","footnotes":""},"class_list":["post-47160","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Constant Supply - Sinch MessageMedia Australia<\/title>\n<meta name=\"description\" content=\"Learn how this custom print retailer used MessageMedia for SMS automation - delivering fast order updates and marketing messages at scale, and boosting customer engagement along the way. Australia\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/messagemedia.com\/au\/case-studies\/constant-supply\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Constant Supply - Sinch MessageMedia\" \/>\n<meta property=\"og:description\" content=\"Learn how this custom print retailer used MessageMedia for SMS automation - delivering fast order updates and marketing messages at scale, and boosting customer engagement along the way.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/messagemedia.com\/au\/case-studies\/constant-supply\/\" \/>\n<meta property=\"og:site_name\" content=\"Sinch MessageMedia\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-29T20:06:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/messagemedia.com\/wp-content\/uploads\/2026\/01\/custom-apparel-store-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1706\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/\",\"url\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/\",\"name\":\"Constant Supply - Sinch MessageMedia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/messagemedia.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/custom-apparel-store-scaled.jpg\",\"datePublished\":\"2026-01-29T16:01:52+00:00\",\"dateModified\":\"2026-01-29T20:06:10+00:00\",\"description\":\"Learn how this custom print retailer used MessageMedia for SMS automation - delivering fast order updates and marketing messages at scale, and boosting customer engagement along the way.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/#primaryimage\",\"url\":\"https:\\\/\\\/messagemedia.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/custom-apparel-store-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/messagemedia.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/custom-apparel-store-scaled.jpg\",\"width\":2560,\"height\":1706},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/constant-supply\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case studies\",\"item\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/case-studies\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Constant Supply\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/#website\",\"url\":\"https:\\\/\\\/messagemedia.com\\\/au\\\/\",\"name\":\"Sinch MessageMedia\",\"description\":\"Business SMS &amp; 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